THE MARKETING ENVINRONMENT and EDUCATION | ||||||||||||||||||||||||||||||
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the one-day seminar Why is relevant this training: the necessity of integration of Ukraine in the global free market environment requires respective alterations in activity of all institutions of society, including reforming of an education system. In developed countries marketing and its tools, which one are known as 4Ð (a product, a price, a place and promotion), are widely used in activity of educational institutions. After completion of this training: the administrative board of an educational institution will receive knowledge and skills on application of tools of marketing (4Ð) with the purpose of obtaining competitive advantages, improvement of the quality of education, extension of the markets on realization of educational services, increase of the profit. Who should listen this course: the present training is designed for the administrative board of high educational institutions, teachers. Schedule of the training:
During the training distributing materials will be granted (questionnaire, booklets, practical recommendations), the role games, tests will be conducted, audio records will be listened, exercises will be performed.
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